You could call it the Tarantino effect as numerous designers harked back to the late '60s/early '70s with a free spirited take on their collections. From Alberta Ferretti's retro suede to Fendi's psychedelic touches and Rixo's full-blown recreation of Woodstock, the style icon for SS20 might just be found at the Once Upon A Time In Hollywood ranch.
Before we share our selections for the top fashion blogs for women over 50, we think it appropriate to explain our mission. PrimeWomen.com was conceived as the response to a world of publications targeting women in their 20s and 30s -women just beginning their careers and finding their way in life, experimenting with fashion and trends. The ones to whom the fashion designers market shamelessly. At PRiME, we wanted to acknowledge and celebrate the fact those other publications seemed to conveniently overlook: The Prime Women generation spends $400 million more annually on consumer goods and services than any other generation. She is smart, successful and savvy. She has the financial stability to travel, invest, and be selective in her purchasing power.

You know how sometimes you just know things, but don’t realize that you do until someone mentions it out loud. That’s just the case with fashion too, and that’s why we always need tips from experts, fashionistas, and designers to validate what we know. But, often while reading about stuff, we realize how we miss tiny details and how other people have a different perspective to offer! Like they say, the devil is in the details. If you were wishing that it’d be nice to have a list that states it all out for you, we’ve got you covered. So, today, let’s take a look at 50 Fashion Tips that will come in handy for every girl – whether you are a college chica or a lady boss. Ready? Let’s do this.
Her blog about fashion over 50 was created specifically to help other women avoid the mistakes she made. “I thought other people might learn something from this,” she says. “You lose your way fashion-wise taking care of kids and aging parents. I thought maybe I could save people some steps if I shared what I learned.” Street describes her 50+ style as modern and feminine with “a little rocker edge. It’s a little bit more sophisticated than I wore most of my life,” she says.
Just as yellow reigned supreme on the autumn/winter catwalks, another bright colour was prevalent for the new season with designers across the cities injecting tangerine orange into their collections. Seen in ballgown form at Valentino and Emilia Wickstead, in day dresses at Stella McCartney and Rejina Pyo and in separates at Prada and Ferretti, there is no bolder way to brighten up your SS20 wardrobe.
Meet your new destination for trendy plus size fashion! Offering sizes 18-24, VENUS has stylish plus-size looks for every day and every occasion. With dresses, jumpsuits, and jeans that cling to the contours of your body and tops and rompers that mix and match to create crisp office looks as well as sassy nighttime silhouettes, fashion-forward VENUS clothing invites you to celebrate yourself in style.
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In the fast-paced fashion industry, it can often feel like there's a glaring lens always refocusing on what's youthful and new. But here at Who What Wear, we're inspired by women of every age, which is why we figured it was high time to give a few of our favorite over-50 trendsetters a little love. These bloggers and Instagram stars have carved their own niches by staying true to their unique senses of style and by mixing trends with styles they've kept in their arsenals over time.
Susan Blakey was ahead of the curve, you might say, in launching her blog, Une Femme d’um Certain Age, after noting the absence of conversation about style for women over 50. Susan’s style exudes a Paris sensibility. She looks effortlessly chic, with that air of confidence that comes with knowing who you are and not trying to impress everyone. Her fashion blog has expanded to include travel wardrobes and destinations. Escape with Susan and embrace her joie de vivre.
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