We all know that we dress one way for the beach, another way for church, funerals, weddings, etc. One would hope that as a woman matures, so does her sense of style. Gracefully say good-bye to the micro minis you wore at 16, skimpy half tops and very low rise pants that expose your midriff, seductive plunging necklines and sausage tight clothing that desperately cling to the bygone days of your youth.
Not to be completely shameless, but we do have to brag about our bloggers at PRiME who are passionate about fashion over 50. The publication began in 2014, and has been gathering a loyal following of fans ever since. Prime founder, Dorthy Miller Shore, with her classic style that is elegantly effortless has a collection of fashion over 50 posts including:
The Prime Woman is also fashionable. She wants to dress for the body she has, and is discriminating in her taste. We created Prime Shop to cater to these women, our readers and subscribers. You can find fashion focused particularly on our ageless generation, like the all black pieces you need in your wardrobe, and the most flattering jeans for our figures. It appears some fashion designers are also recognizing the potential influence of mature women and that fashion over 50 is a market they can’t afford to ignore. Recently, during London Fashion Week, designer Simone Rocha featured a three generation cast in her catwalk. In New York, The Row included models in their 40s, as did Michael Kors. It’s no wonder so many smart women have taken up the over 50 fashion baton and created blogs that rival the popularity of the 20 and 30-something fashionistas.

A lot of women over 50 and sometimes 40 too find shopping to be a daunting experience because nothing seems to fit, not in the size sense but holistically. Contrary to this popular notion, the fashion industry is highly volatile and is proliferating, with all big names changing strategy to make clothes targeting all age groups alike, reassuring us that age is, after all, just a number. So there hasn’t been a better time than now to explore everything there is for you. Just remember to wear your confidence up your sleeve, no matter what. If you have any more questions, drop it in right here in the comment section. Take care!
This whole thing makes me cringe. Wear what you want! Your old enough to know what You like. So what if I have crapey skin. It shows I've lived. I'm not going to cover up my age because it makes the young people uncomfortable. It's where we are all headed. Might as well get comfortable with it. Maybe we should learn to focus on the things that matter, like how we treat each other and stop shaming people about their appearance.
While these eight style makers are by no means the only older women who can teach us a thing or two about style (hello, Iris Apfel), following along in their fashion journeys has taught us a thing or two about our own fashion inclinations. Just take one peek at these eight awesome trendsetters, and you'll see what we mean. Read on for a look at eight inspiring real women and then shop pieces for women of every age.
Seems counterintuitive for a woman to put so many restrictions on other women and claim they are being supportive and helpful. Wearing the “right” clothing is about us learning what looks good on our particular bodies (that’s for all ages) not putting into place some social restrictive standard that will continue to put women in a box! Why are we still so bent on telling women what to do? Are we so jealous of the hot 50 year olds in bikinis that we have to use peer pressure tactics in order to compensate for our own insecurities? Come on women! We should be celebrating each other! Can I add, what the heck is wrong with florals???
Crochet is getting a cool update come spring. Think ultra-feminine dresses, polished suiting, and eveningwear that feels modern with a special touch of Grandma’s handmade crochet. As the fashion industry looks for ways to become more sustainable, there’s something special about a “trend” that embraces a slow, handmade technique that can be passed down generation after generation—à la that treasured family heirloom that lasts forever.

While these eight style makers are by no means the only older women who can teach us a thing or two about style (hello, Iris Apfel), following along in their fashion journeys has taught us a thing or two about our own fashion inclinations. Just take one peek at these eight awesome trendsetters, and you'll see what we mean. Read on for a look at eight inspiring real women and then shop pieces for women of every age.
What we won't deny is that finding inspiration when you're "of a certain age" can be difficult because fashion magazine spreads tend to ignore this demographic. However, celebrity dressing is a constant source of inspiring style for women of all ages, simply because our favorite stars are aging right along side us—like Meryl Streep, Julianne Moore, Helen Mirren and Viola Davis. (Can you believe she's 51?)

Looking for a way to top off the perfect pair of jeans? Go bold with an artfully low-cut V-neck tee-shirt or an off-the-shoulder sweater. Tailored blouses can go from nice to naughty just by undoing a couple of buttons. VENUS has camo tops, nautical blouses and lumber jacket shirts that work nicely when you’re going for that tomboy look, plus strappy faux leather and eye-catching sequined creations when you want to put your girliest self forward.
I just turned 50, I wear a size 3, or 26", I am very active, run a horse breeding farm, burns a lot of calories. I love wearing short skirts, low tops, and heels, plus bikinis. My favorite jeans are by Miss Me. I have had a couple of plastic surgery procedures, most people guesstimate me to be 35-40. I feel 25. I am updating my wardrobe, adding some leather pieces, and nice sweaters, but I will dress young as long as I can!
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Who says that your fashion game needs to leave the field when you are nearing or in your 50s? I mean, have you seen Salma Hayek, Sandra Bullock, Halle Berry, and Sarah Jessica Parker? I could go on for days on end! Women age gracefully, and like wine, they only get better with time. Sure, a pair of distressed jeans isn’t quite exciting, but who says looking stylish, fashionable, or “cool” means donning ripped clothes? Let’s toss our apprehensions out for a minute and take a fresh look at fashion, as well as at some fifty-something women who are a fashion inspiration to old and young women alike. Shall we? We have here outfit ideas, tips, and bloggers you can follow for some much-needed fashion for women over 50. Let’s go.

I'm almost 51, have great skin thanks to genetics, have been active all my life, have long dark hair (in great condition with minimal greys)...most people think I'm in my mid 30s. I still wear bikinis and short skirts and get compliments from both genders. I do think 50 and over should avoid florals, too much lace, and hair accessories with the exception of a barrette or hair band for a low ponytail.
Before we share our selections for the top fashion blogs for women over 50, we think it appropriate to explain our mission. PrimeWomen.com was conceived as the response to a world of publications targeting women in their 20s and 30s -women just beginning their careers and finding their way in life, experimenting with fashion and trends. The ones to whom the fashion designers market shamelessly. At PRiME, we wanted to acknowledge and celebrate the fact those other publications seemed to conveniently overlook: The Prime Women generation spends $400 million more annually on consumer goods and services than any other generation. She is smart, successful and savvy. She has the financial stability to travel, invest, and be selective in her purchasing power.

I like your hub because it has the most important information on how to wear beautiful clothes when you are in your fifties. It is nice to wear attractive beautifully clothes. It feels good wearing the satin or any soft comfortable fabric. You are great for sharing what you know. Thank you for spending your time and writing about what to wear at the age of 50 years old.


A sloppily cuffed jean. An ill-fitting blazer. A dress that shows just a little too much to be referred to as "tastefully sheer." These are the things that fashion editors and stylists can spot from a million miles away. To those in the biz, the proper proportions of a crop top may be obvious, but for those seeing the trends in a magazine or online, it can be a little trickier to know exactly how to wear everything.
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