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While these eight style makers are by no means the only older women who can teach us a thing or two about style (hello, Iris Apfel), following along in their fashion journeys has taught us a thing or two about our own fashion inclinations. Just take one peek at these eight awesome trendsetters, and you'll see what we mean. Read on for a look at eight inspiring real women and then shop pieces for women of every age.

Who says that your fashion game needs to leave the field when you are nearing or in your 50s? I mean, have you seen Salma Hayek, Sandra Bullock, Halle Berry, and Sarah Jessica Parker? I could go on for days on end! Women age gracefully, and like wine, they only get better with time. Sure, a pair of distressed jeans isn’t quite exciting, but who says looking stylish, fashionable, or “cool” means donning ripped clothes? Let’s toss our apprehensions out for a minute and take a fresh look at fashion, as well as at some fifty-something women who are a fashion inspiration to old and young women alike. Shall we? We have here outfit ideas, tips, and bloggers you can follow for some much-needed fashion for women over 50. Let’s go.
Last season found us in a sea of flowing tulle, indication that gala gowns were ready to hit the circuit beyond your basic black-tie affair. Expanding on that idea for spring 2020 are lovely and light tiered dresses that manage to offer volume, high drama, and maximum twirl-ability. Oscar de la Renta and Roksanda took the idea pretty in pink, while Preen, McQueen, and Dior went classic in black and white.
VENUS understands that clothes are a form of self-branding. What you wear can influence how you feel, and how you feel can influence what you wear. When it comes to fashion, there’s only one rule: Never wear anything you don’t absolutely love. That’s why VENUS offers such an extensive array of affordable clothing choices in sizes up to 3X. No matter what your personal style aesthetic, you’ll find options that you’ll look forward to wearing. Whether you’re getting ready for a day in the office or a night on the town, Venus has you covered.

We'll spare you the groundbreaking florals this season and instead, look to '60s and '70s wallpaper for your print fix. Retro prints ruled the runways—bringing both major color and pattern to all the top collections. Serving up mod home decor realness, vintage wallpaper (and couch) prints were channeled in the form of suiting at Prada and Marc Jacobs. Christopher Kane opted for a more psychedelic wallpaper print in the form of spring dresses, while Etro and Alberta Ferretti delivered a more bohemian-print option.
We’ve got hotter-than-hot plus size women’s trendy clothing, including plus size dresses, plus size tops and blouses for women, plus size graphic tees, plus size FN jeans, swimsuits for plus size women, and more. Get ready for a total wardrobe overhaul and your most insta-worthy OOTD yet. Because our selection of women’s plus size clothing online features over 1,000 items in on-trend cuts, colors and fabrics that will take you effortlessly from work to weekend.

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Plus Size Women's Swimwear: Whether you're on the hunt for a one-piece, bikini or coverup, our newest swimwear collection has everything you need. Our sexy swimwear is designed to flatter your figure and accentuate your curves, taking you to the nearest beach or relaxing poolside. From tropical floral prints, to cheetah and snakeskin animal prints, to polka dots, there's a wide range of colors and prints to choose from. Pair swim tops and bottoms with trendy beach accessories for the ultimate summer outfit.

I'm almost 51, have great skin thanks to genetics, have been active all my life, have long dark hair (in great condition with minimal greys)...most people think I'm in my mid 30s. I still wear bikinis and short skirts and get compliments from both genders. I do think 50 and over should avoid florals, too much lace, and hair accessories with the exception of a barrette or hair band for a low ponytail.
Designers are digging in their luxury heels when it comes to the almighty dot—simply put, the trend shows no sign of slowing. The innovative duo that is Dries Van Noten and Christian Lacroix found a place for the polka dot on a maxi skirt-and-simple tank pairing, topped off with a head feather, while Balmain embraced volume for the enchanting print, and Wes Gordon at Carolina Herrera went fitted, '90s, and sheer for one of his takes on dots.

If there's one thing that celebrity stylists agree upon it's that age has nothing to do with style. Great style is possible no matter how old you are—the key is knowing how to flaunt your body and sensibility in a way that works for you. Here, we've rounded up the most helpful tips from top stylists who have worked with chic sophisticates like Maye Musk, Oprah, and Christie Brinkley. Consider this your new guide as you navigate the complex world of fashion.

What’s fluoro pink, orange, blue, green, and yellow, and refuses to blend in with the crowd? All the highlighter-inspired neons gracing your favorite catwalks, from Tom Ford to Christopher John Rogers, and Courreges. Subtle may not be her specialty, but these vibrant shades pair wonderfully with black, white, or tan, and know how to make an entrance.
A sale should never be a cue to buy something. I mean, not never, but it should not always be (which is the case for most of us). If you have been waiting for a particular product to go on sale, sure, pick it up, but if it’s a random dress you want just because it is on discount, ask yourself if you’d buy it if it wasn’t on sale. You have your answer.
Every true fashionista knows that the real clothing magic takes place when you bring in the accessories. Strategically placed, a belt can help you change the contour of a dress or slouchy top; cinch it around the waist to achieve a perfect hourglass look or well above your waist to accentuate your bust and lengthen your legs. Try a brightly colored belt that contrasts with the hue of your other clothing, and then pick up that shade in a matching handbag or hat. VENUS also carries a line of unique fashion jewelry, including earrings, chokers and bracelets, which will help you finish off your look.

Before we share our selections for the top fashion blogs for women over 50, we think it appropriate to explain our mission. PrimeWomen.com was conceived as the response to a world of publications targeting women in their 20s and 30s -women just beginning their careers and finding their way in life, experimenting with fashion and trends. The ones to whom the fashion designers market shamelessly. At PRiME, we wanted to acknowledge and celebrate the fact those other publications seemed to conveniently overlook: The Prime Women generation spends $400 million more annually on consumer goods and services than any other generation. She is smart, successful and savvy. She has the financial stability to travel, invest, and be selective in her purchasing power.
Beth Djalali celebrated her third blogiversary in March 2017. She has an ever increasing following, perhaps due to her down to earth, practical style. Beth encourages others to find their own personal style – that confident feeling that adds the perfect accent to whatever you wear. She has been a style blogger for Chicos, was photographed wearing their clothes and interviewed about her style. 
Not to be completely shameless, but we do have to brag about our bloggers at PRiME who are passionate about fashion over 50. The publication began in 2014, and has been gathering a loyal following of fans ever since. Prime founder, Dorthy Miller Shore, with her classic style that is elegantly effortless has a collection of fashion over 50 posts including:
Whether you’re looking for jeans, capris or open leg pants, you’ll discover them at VENUS. Many of the pants options have sewn-in control panels that smooth and slim your tummy, thighs and derriere. Choose from comfy leggings, too, in a multitude of prints and styles. Skirts come in all lengths from mini to maxi. Comfortable cut-off, cuffed and Bermuda shorts make a great addition to any casual warm-weather wardrobe.
After working in Marketing and Business Development for a few years, Pratima Ati jumped ship to pursue two things she loved – fashion and writing. She’s now a full-time Fashion & Lifestyle writer and has never looked back ever since. She sleeps early, reads often, and when she can't, she finally gives a closure to all the characters living in her drafts. Sometimes, they pass off as poetry too! That, and her training in Indian classical music and playing (learning) the veena keep her sane, civil, and bearable.
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